?? 2_11.htm
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<div align="center">書名</div>
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<td width="55%"><a href="../brief/2_11_01.htm" target="_blank">定價策略與技巧 第2版<br>
（The Strategy and Tactics of Pricing 2nd Ed.） </a></td>
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<div align="center">Thomas T.Nagle & Reed.K. Holden著 趙平 杜暉 潘欣 譯</div>
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<div align="center">26.80</div>
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<div align="center">2</div>
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<td width="55%"><a href="../brief/2_11_02.htm" target="_blank">市場營銷渠道 第5版<br>
（Marketing Channels 5th Ed.）<br>
</a></td>
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<div align="center">Louis W.Stern, Adel I.El Ansary, Anne T.Coughlan著 趙平
廖建軍 孫燕軍譯</div>
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<div align="center">49.00</div>
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<div align="center">3</div>
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<td width="55%"><a href="../brief/2_11_03.htm" target="_blank">廣告管理 第5版<br>
（Advertising Management 5th Ed.）<br>
</a></td>
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<div align="center">Rajeev Batra, John G. Myers, David A. Aaker著 趙平 洪靖 潘越譯</div>
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<div align="center">49.00</div>
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<div align="center">4</div>
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<td width="55%"><a href="../brief/2_11_04.htm" target="_blank">塑造品牌特征——市場競爭中通向成功的策略<br>
（Building Brand Identity）<br>
</a></td>
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<div align="center">萊恩·阿普紹(Lynn B. Upshaw)著 戴賢遠 譯</div>
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<div align="center">24.50</div>
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